Ex-MediaCom Digital Expert Joins MAD//Fest Team
Former MediaCom Global Head of Mobile, Ben Phillips, has joined MAD//Fest as Digital Advertising Consultant. Phillips will lead the...
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blp101
- Nov 25, 2021
- 4 min
Privacy in adtech: stop worrying and Learn to love the bomb
Looking at all the privacy challenges that lie ahead, you’d be forgiven for thinking that the Doomsday clock is reading five minutes to...
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blp101
- Oct 29, 2021
- 3 min
COP26: Is Programmatic Costing The Earth?
COP26: Is Programmatic Costing The Earth? With the eyes of the world focused on COP 26, I argue that the industry's most significant area...
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blp101
- Sep 24, 2021
- 1 min
Is there a skills shortage or are companies just not paying enough?
I am looking forward to joining an amazing lineup for this month's Leadership WarRoom hosted by Antonio Giugno and Kevin Childs The...
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blp101
- May 5, 2021
- 1 min
Do you have a Voice Commerce Strategy?
Voice transactions are predicted to generate $164bn by 2025, in the UK alone, 72% of smart speaker owners are already using #Voice as...
36 views0 comments
blp101
- Apr 1, 2021
- 1 min
EYE Views: How will the ad tech industry outmanoeuvre Apple’s deprecation of its IDFA?
Emerging from the dark of the pandemic, the advertising industry must now face up to the reality of restrictions that will limit how...
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blp101
- Mar 25, 2021
- 1 min
Kiln Radio: Episode 20 The Mobile Years
This week, I caught up with Ben Williams Founder & Managing Director of Kiln, a growth agency working with start-ups and scale-ups on...
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blp101
- Mar 19, 2021
- 1 min
Tabmo drives uptake of cross channel advertising
What a great title to be featured in this week, thank you @TalkCMO "TabMo’s Hawk platform enables advertisers and agencies to activate...
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blp101
- Mar 12, 2021
- 1 min
blp101 consulting in the news
It's been a fantastic week at blp101 consulting. We announced my role as Non-executive director at TabMo, accepted 2 more applicants to...
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blp101
- Mar 11, 2021
- 3 min
Hawk by TabMo appoints Ben Phillips, ex MediaCom, to newly-created NED role
Former MediaCom global head of mobile and Blis VP on board as mobile-first platform drives brand and agency uptake of cross-channel...
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blp101
- Mar 9, 2021
- 1 min
MWC 2016 Interviewing Sir Martin Sorrell
In 2016 I interviewed Sir Martin Sorrell and discussed some of the stand out technologies, 3D printing, wider adoption of VR and...
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blp101/admin
- Mar 6, 2021
- 1 min
Think With Innovators
Throwing it back here to the Think with Innovators series. These interviews sought to pick the brains of leading figures in digital...
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blp101/admin
- Mar 6, 2021
- 1 min
blp101 Joins EYE Network
Today blp101 Consulting joins EYE Network, the member-led part of Mobile Industry Eye. Mobile Industry Eye delivers mobile technology...
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blp101/admin
- Mar 6, 2021
- 1 min
blp101 Goes Live
We are proud to annouce the launch of blp101 consulting. We have some exciting announcements coming this week and next so watch this...
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